AI Insights · Timothy · July 2025
Top 5 Consumer Finance Apps on Android in Latin America: Q2 2025
Explore the performance trends of the top consumer finance apps in Latin America on Android during Q2 2025, including download and active user statistics.
In the second quarter of 2025, the top consumer finance applications on the Android platform in Latin America showed varied performance trends. Below is a breakdown of the performance of these leading apps, based on data from Sensor Tower.
Nu, developed by Nu in Brazil, maintained high download numbers throughout the quarter. Weekly downloads started at approximately 583K, with a peak of around 777K in early April. Active users fluctuated, beginning at about 89M and ending the quarter slightly higher at nearly 90M.
Banco del Bienestar Móvil saw a significant drop in downloads over the quarter, starting from 546K and decreasing to around 110K by the end of June. Despite this, active user numbers showed an upward trend, ending the quarter at approximately 6.8M.
Banco Itaú: Conta, Cartão e + experienced a rise in downloads mid-quarter, reaching a high of about 520K in late May. Active users also increased, closing at around 32.8M.
Mi Bancolombia had a strong start with downloads peaking at 620K in late April, before declining to around 145K by the end of June. Active users steadily increased, reaching approximately 4.3M by the quarter's end.
CAIXA Tem showed consistent download numbers, with a slight peak at 457K mid-April. However, active users saw a decline, starting at 16.6M and ending at about 13.7M.
For more detailed insights and data, visit Sensor Tower's platform.
